The Driving Company respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website or contact us.

This policy is written in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

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1. Who We Are

Business name: The Driving Company
Service area: Weston-super-Mare and surrounding areas
Contact: Via our website contact form

We are the data controller responsible for your personal data.

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2. What Personal Data We Collect

We may collect and process the following information:

• Name

• Email address

• Phone number

• Home address

• Lesson booking and enquiry details

• Any information you provide via our contact or enquiry forms

We also collect limited technical data through cookies and analytics tools:

• IP address

• Browser type and version

• Pages visited and time spent on the site

• Device and operating system information

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3. How We Collect Your Data

We collect personal data when you:

• Submit a contact or enquiry form

• Book or enquire about driving lessons

• Communicate with us by email or phone

• Use our website (via cookies and analytics tools such as Google Analytics)

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4. How We Use Your Data

We use your personal data to:

• Respond to enquiries

• Arrange and manage driving lessons

• Communicate with you about bookings or services

• Improve our website and services

• Monitor website performance and usage

We do not sell or rent your personal data to third parties.

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5. Legal Basis for Processing

Under UK GDPR, we rely on the following lawful bases:

• Consent – when you submit a contact form or accept cookies

• Contract – to provide driving lessons you have requested

• Legitimate interests – to improve our services and website functionality

• Legal obligation – where required by law

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6. Cookies and Analytics

Our website uses cookies to improve functionality and user experience.

We also use Google Analytics to understand how visitors use our site. Google Analytics collects anonymised data such as pages visited and time spent on the site.

You can control or disable cookies through your browser settings.

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7. Data Storage and Security

We take appropriate security measures to protect your personal data from unauthorised access, alteration, disclosure, or destruction.

Personal data is only retained for as long as necessary to fulfil the purposes outlined in this policy, or to comply with legal requirements.

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8. Sharing Your Data

We use TotalDrive as our lesson enquiry and booking management system. When you submit an enquiry or booking request through our website forms, your personal data is securely processed and stored within the TotalDrive platform.

This may include:

• Name

• Contact details (email address and phone number)

• Address

• Lesson enquiry and booking information

TotalDrive acts as a data processor on our behalf and processes your data only in accordance with our instructions and applicable data protection laws.

We may also share limited anonymised data with analytics providers such as Google Analytics to help us understand website usage and improve our services.

We do not sell, rent, or trade your personal data to third parties.

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9. Your Data Protection Rights

Under UK GDPR, you have the right to:

• Access your personal data

• Request correction of inaccurate data

• Request erasure of your data

• Object to or restrict processing

• Request data portability

• Withdraw consent at any time

To exercise these rights, please contact us using the details on our website.

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10. Third-Party Links

Our website may contain links to external websites. We are not responsible for the privacy practices or content of those websites.

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11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page.

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12. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal data, please contact us via our website.

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Last updated: January 2026